Kinga Kovacs Spring/Summer 2017
According to the title, the ’Colour up!’ mini collection is the exclusive selection of colourful and fun pieces. With her vibrant, spring/summer capsule collection Kinga Kovacs does not only tend to highlight the blossoming “new life” and the happiness Spring bring us.
The basic motif of the collection is aesthetically pleasing, interesting and hoping to raise awareness.
All clothing items will be custom embroidered with Braille inscriptions, helping the visually impaired identify the clothing colors, while providing opportunities for buyers to wear a unique, almost mysterious sign.
The Colour up! concept is a kind of movement too, which the designer hopes - that as nature awakens when Spring calls - will open people’s eyes to realize, the many beauties and perfections we have other there in our not so perfect World, as well as all the chances we get to be happy, to start over, and to understand, how many things we have to feel blessed about, which we very often might forget.
The clothes form a colour extravaganza, which in itself uplifts its wearer. However, throughout her campaign, Kinga Kovacs would love to further motivate everyone by working together with such inspirational sighted and disabled models, who, despite their situation, live their lives with the most positive attitude, taking every day’s new given opportunity as a blessing. In today’s melancholic, pessimistic World, it is important to be surrounded by those, who can really appreciate life’s small pleasure but to become one of those people who do.
The Colour up! is the revolution of life and the victory over melancholia as well, in which Kinga would like to draw attention to the support of others. Leading people the way by offering a percentage of every purchase to the Blind and Partially Sighted Association Central-Hungary Region, thus helping to smuggle happiness , joy and colour into our lives, and to the lives of others as well, infused with a dose of inspiration and a whole lot of charity.
I believe, that fashion is made for everyone, the aim is to make it available for everyone, and enjoy.
